The International Conference on Applied Management Advances in the 21st Century (AMA21) seeks to provide a unique forum for presentation and discussion of the last research developments and solutions for the current issues of the world economy. A global invitation is made to scholars, students, practitioners, organizations, government departments, policymakers and everyone interested in these subjects, to give their contribution.

Main topics have been identified (see below). However, innovative contributions that don’t fit into these areas will also be considered since they might be of benefit to conference attendees.

Acceptance will be based primarily on originality, significance and quality of contribution.

Topics for this conference include, but are not limited to:

MANAGING WITH ICT
– Customer Relationship Management (CRM)
– Enterprise Resource Planning (ERP)
– Big Data and Data Analytics
– Digital Marketing Innovations
– Decision Support Systems
– Expert Systems
– AR/VR Technologies in Management
– Telework 	

E-MARKETING & DIGITAL COMMUNICATION
– Marketing Theory & Research
– Strategic Marketing
– Cross-Cultural Marketing
– Digital & Mobile Marketing
– Technological Innovations in Marketing
– Brand Experience
– Consumer Behavior
– Customer Relations
– Creativity Marketing

DIGITAL ECONOMY
– Economic Growth & Infrastructure
– Business Models
– Information and Communication Technologies
– Mass Media
– E-Democracy
– E-Government
– E-Health
– E-Commerce & E-Business
– Virtual Economy 	

ENTREPRENEURSHIP & INNOVATION
– Digital Incubators
– Entrepreneurial Skills Education
– Entrepreneurship in Globalization
– Delivery Systems and Environments
– Entrepreneurship in SMEs
– Innovation Culture
– Organizational Innovation
– Employee Driven Innovation
– Competitive Entrepreneurship
– Corporate Entrepreneurship
– Intellectual Capital

FINANCES & FINTECH
– Consumer and Commercial Banking
– Big Data and Finances
– Mobile Banking
– E-Finances
– Banking and Finance
– Insurance Technologies
– Financial Services Management
– Financial Engineering
– Blockchain 	

TEACHING & LEARNING IN BUSINESS
– Blended Learning and Flipped Classes
– Evaluating Quality in T&L
– Innovative Approaches
– New Technologies for Teaching
– Assessment Innovations
– Students as Partners
– Distance Education
– Training and Life Long Learning
– Active Learning Strategies and Practices